The Permanent Museum Visitor Studies Laboratory entails the introduction of strategies that encourage communication between museums through the introduction of a communications network to allow participants to be connected to each other and to the coordination team. Periodic meetings, email and the microsite on the Ministry of Culture’s webpage are the means considered ideal for maintaining efficient communication.
At the same time, the aim is to suitably publicize the results obtained, through publication in different media and supports and the pertinent informative actions.
Visitor Studies Laboratory identity manual
Given the scope of the research project represented by the Visitor Studies Laboratory, it was considered necessary to create a graphic image to project it and consolidate it for communications purposes, stressing the key concepts that justify the Laboratory’s existence: the visitors and the museum.
The chosen logo contains an “m” representing the space of the museums. Above it, some dots symbolising the diversity of visitors, with the “i” of information and investigation being displayed as well. Next to the image and according to the applications, the name of the Permanent Museum Visitor Studies Laboratory appears in full.
The identity manual develops the application of this image on different supports needed for the carrying out of the activities that the Laboratory generates, from the design of the microsite on the Ministry of Culture website, to the questionnaires and surveys, the stationery material (posters, leaflets, folders, credentials, folios, pencils, bookmarks, stickers), the tee-shirts and the roll-ups, among others.
El LPPM participa en los siguientes foros:
Foros (PDF 52 KB)
El LPPM tiene presencia en las siguientes publicaciones:
Publicaciones (PDF 49 KB)